Promoting The Growth Of Local Producers

The Brief

Mansfield Producers Incorporated (MPI) supports and develops the growth and success of producers within and around the Mansfield Shire as well as promoting and developing a thriving agri-tourism sector to enable visitors to the region to have an authentic food, wine, local produce, stay and play experience.

The organisation needed a website to:

• promote its benefits to prospective members
• showcase member producers and their produce
• enable online membership applications and accept payments
• promote and issue tickets for events

The Solution

Thesis theme was used together with a skin designed to showcase the Mansfield region and its local producers, attract new MPI members and promote current members and their produce. It was customised using CSS to create a professional look and feel.

Wordpress plugins were used to provide site optimisation, security and backups. In addition, specific plugins were installed to promote and issue tickets for events, provide a producer grid as well as a membership application form linked to an online payment provider.

Main Features

• Skin customisation
• CSS customisation
• Image editing, colours, typography
• Responsive design
• Google Analytics
• Plugin installation and customisation
• Site optimisation and SEO